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Home2022April

Month: April 2022

F1 in America

Putting the Grand in Grand Prix

April 28, 2022 Vincenzo Landino 0

Miami expects to be an experience like no other We’re less than three days away from official race week in Miami, and hundreds of thousands of people are flocking to The Magic City. Ticket requests […]

Originals:Audio

Lucas Brito: Forging a Career as a Motorsport Content Producer

April 21, 2022 Vincenzo Landino 0

Audio and video interview with one of the top creators in the space I had the pleasure of sitting down (virtually) with Lucas Brito, someone I believe is one of the most innovative and creative […]

Insights

F1's Newfound Popularity and a Long Hiatus Infuse Life into Australian Grand Prix

April 15, 2022 Vincenzo Landino 0

Plus: Miami Gardens residents file lawsuit against the Formula 1 race Ever since the Australian Grand Prix moved from Adelaide to Albert Park in 1996, there have been constant calls for the race to be […]

Insights

Australian GP by the Social Media Numbers

April 12, 2022 Vincenzo Landino 0

US + UK volume down, but growth continues Let’s take a look at the Australian Grand Prix as it played out on social media. There’s no surprise the start time made an impact on social […]

Insights

Why the F1 audience is a perfect target for Salesforce

April 7, 2022 Vincenzo Landino 0

Using social media insights, we get a look at why the move makes sense The Formula 1 partnership with Salesforce is one I’ve suspected and wanted to see come to fruition for the better part […]

F1 in America

Formula 1 prepares for US broadcasting rights bidding war

April 6, 2022 Vincenzo Landino 0

Maffei says “we have lots of interest” ESPN better be prepared to open the coffers — F1 is ready to seek maximum dollars for the US broadcasting rights. Greg Maffei, the president, and CEO of […]

Sponsorship News

Salesforce enters Formula 1 with an innovative 5-year partnership

April 5, 2022 Vincenzo Landino 0

Salesforce, the worldwide leader in customer relationship management (CRM), will join Formula 1 as a Global Partner to power and grow fan engagement. […]

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